SEO Success for an Insurance Agency

The client, a local insurance agency, came to us with limited search visibility and only two keywords ranking on page one. Their goal was to boost local SEO performance and drive more qualified website traffic through improved organic presence.
Results at a Glance
Early Results:
From just 2 keywords on Page 1 to 10 within the first few months — a 400% increase.
From just 2 keywords on Page 1 to 10 within the first few months — a 400% increase.
Mid-Term:
19 keywords now ranked on Page 1 — an 850% improvement.
19 keywords now ranked on Page 1 — an 850% improvement.
Long-Term:
32 high-value keywords ranked on the first page — over 1500% growth in visibility.
32 high-value keywords ranked on the first page — over 1500% growth in visibility.
Performance Metrics
Google Analytics
- 28.08% increase in total site traffic (1,372 visits)
- 20% increase in organic sessions (850 visits)
- 50% increase in pageviews (8,312 views)
Google Search Console
- 47.43% increase in total clicks (544 clicks)
- 19% increase in impressions (971,300 impressions)
*All data verified using Google Analytics and Search Console tools.